Case studies ยท Google Search Console data
SEO Case Studies: Ranking Gains From Real Clients
Each case below shows searches where a client moved up in Google, with the average position before and after. Every figure comes from the client's own Search Console account.
Rank Ray clients moved up in Google for searches that bring in buyers. TeamMotorcycle, a US Shopify store, went from position 38.8 to 4.0 for motorcycle saddlebags. Muller & Co went from 40.5 to 8.8 for binghatti crest, and Coinsfera went from 50.2 to 8.7 for bitcoin to cash.
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Which searches moved up for our clients?
Average Google position for each exact search in July to October 2025 compared with July to October 2026. A lower number is a higher ranking. Not ranking means the site had no position for that search in 2025.
TeamMotorcycle
Ecommerce, US motorcycle gear on Shopify
A Shopify store with more than 2,000 products. Its average Google position moved from about 25 to 32 in June to September 2025 to about 11 in the same months of 2026, mostly on collection pages.
| Search | Position 2025 | Position 2026 |
|---|---|---|
| motorcycle saddlebags | 38.8 | 4.0 |
| cool motorcycle helmets | 16.8 | 6.1 |
| cruiser motorcycle helmets | 12.0 | 3.6 |
| snell helmets | 9.8 | 3.2 |
| custom motorcycle helmets | Not ranking | 8.1 |
Source: Google Search Console (web search), pulled 2026-11-04.
Muller & Co
Real estate, Dubai
A Dubai property firm. Its pages for new developments and floor plans moved onto the first page of Google, including searches where it had no ranking a year earlier.
| Search | Position 2025 | Position 2026 |
|---|---|---|
| binghatti crest | 40.5 | 8.8 |
| vida dubai mall tower 1 floor plan | Not ranking | 4.4 |
| raya floor plan | Not ranking | 7.0 |
| erin floor plan | Not ranking | 7.8 |
Source: Google Search Console (web search), pulled 2026-11-04.
Coinsfera
Crypto exchange, Turkey
A crypto exchange serving customers in Turkey. Searches for a local exchange and for turning bitcoin into cash moved into Google's top 10.
| Search | Position 2025 | Position 2026 |
|---|---|---|
| coin shop | 14.0 | 3.8 |
| bitcoin to cash | 50.2 | 8.7 |
| crypto exchange ankara | Not ranking | 3.5 |
Source: Google Search Console (web search), pulled 2026-11-04.
Sell USDT in Dubai
USDT exchange, Dubai
A USDT exchange in Dubai. Searches from people looking for a nearby exchange and today's rate moved into the top 5.
| Search | Position 2025 | Position 2026 |
|---|---|---|
| usdt exchange near me | 19.6 | 4.0 |
| usdt dubai rate | 11.3 | 4.3 |
| dubai usdt seller contact number whatsapp | Not ranking | 7.3 |
Source: Google Search Console (web search), pulled 2026-11-04.
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